“Drinking water is the most important part of your beauty regimen,” BKR founders Tal Winter and Kate Cutler.
I had a chance to sit down with the duo (best friends since law school) at their San Francisco headquarters last week to learn all about BKR and their entry into the beauty industry with the BKR Paris Water Balm. The BKR founders set out to create a beautiful alternative to plastic bottles that would make staying hydrated more enjoyable. The result: sleek, celeb-favorite glass bottles wrapped in soft silicone in a rainbow of runway-inspired hues – I went with the Spiked Tutu 16 oz style.
I’ve always known it was important to drink water throughout the day, but there was one soundbite from my conversation with the founders of BKR that really stood out for me. Tal shared that she used to always keep a case of plastic bottled water in the trunk of her car. This sounded normal to me, in fact, I had a case of Trader Joe’s water in my trunk at that very moment. But once she started breaking down just how disgusting it was to have a case of water in plastic in your hot trunk all day I was sold on actually using the case of reusable water bottles I have collecting dust underneath my kitchen sink. We all have reusable water bottles and bags scattered around our homes and cars, right? But do you actually use them? My mother is the only person I know who uses her reusable bags EVERY time she goes to the store!
Ok! So now we’ve established that these water bottles are stunning and that the case of plastic water bottles in my drunk HAD to go. But what about the beauty element? Where are we going with this?
Well, just when you thought you’ve seen it all the ladies of BKR blew my mind when they introduced me BKRto the BKR Paris Water Balm. What is it? It is an ultra-hydrating glossy lip treatment made from a proprietary complex of rose, algae, and essential biolipids with a natural French rose scent – AKA a bomb ass lip gloss that attaches to your BKR bottle. It is vegan, cruelty-free, hypoallergenic, noncomedogenic, and formulated without gluten. BKR also created an innovative cap designed to connect the Water Balm to the BKR bottle. The balm itself is easily removable, so you can slip it into a bag whenever your BKR isn’t with you – which is never, but a nice option.
Yes, I’ve managed to tote my BKR Paris Water Balm + Bottle all around town. From SoulCylce to running errands in my hood to lounging around the Marin Country Mart with Ashley (in matching Outdoor Voices looks) – the BKR bottle has proven to be a worthy investment for my lifestyle and it seriously upped my beauty regime.